Insight No.2 |
Four adults in a car this small?
Where small cars began, MINI
Four adults in a car this small? ๐MINI (@mini), the standard for small cars
In 1956, when the Suez Canal was blocked, fuel vanished from Britain.
Petrol stations checked ration coupons before money, and the empty roads filled with German bubble cars with three wheels and two seats.
Cars that kept the machine as it was and shrank only the space for people.
The chairman of Britain's largest car company could not stand it.
โDrive those things off the road with a proper small car.โ
The design was handed entirely to Issigonis.
About 3 meters long, with four adults inside.
He turned the engine, usually mounted lengthwise, 90 degrees to lie crosswise, and stacked the gearbox beneath it.
10-inch wheels, and fist-sized rubber cones instead of springs. As the machine shrank, the room for people grew.
It launched as the Austin Seven and the Morris Mini-Minor, but people did not bother with the long names.
Just MINI.
A car built by taking things away had its name trimmed too.
By the time the car came out in August 1959, rationing had already ended.
Yet MINI (@official_miniclassic) still sold.
The body was small, and the cabin was large.
The first model sold in that same shape for 40 years.
The crisis became a different opportunity.
It made less room for the machine and more room for people.
Its layout, with the engine laid crosswise,
became the standard for today's small cars.
essence
A crisis became another opportunity.MINI made less room for the machineand more room for people.And it became the standard for small cars.
what's your nonscale?
Cute, small โ that's not why it became a steady seller ๐
#๋ฏธ๋์ฟ ํผ #MINI #ํด๋์๋ฏธ๋ #์ด์๊ณ ๋์ค #์๋์ฐจ๋์์ธ #๋์์ธ์คํ ๋ฆฌ ยท Where it happened: Mini Plant, Oxford
5 references ยท photo credits
- BMW Group / MINI, โThe history of the classic Miniโ
- The National Archives (UK), โThe Suez Crisisโ
- British Motor Museum, โMorris Mini-Minor 1959 (621 AOK)โ
- BMW Group PressClub
- austinmemories.com
Photo credits ยท 01ยท04ยท05ยท06ยท08ยท09 MINI ยท 02 Museums Victoria Collections ยท 03 Motoya ยท 07 theguardian.com ยท 10 motoringfile

